Lookbook Campaign — Art Direction
Served as Art Director for a fashion lookbook production, leading the creative vision from concept through final delivery. Developed the visual concept, collaborated on casting and location scouting, directed the creative execution on set, and curated final image selects to ensure a cohesive editorial aesthetic across all brand touchpoints.
Deliverables:
Lookbook still photography
Lookbook design
Marketing collateral
Print mailer
Social media contenT